Case study 01
McKenzie / Oside Handmade
Arts & crafts business
From documenting the work to building a visual presence around it.
WebsiteSocialEventsPartnerships
- Business
- A handmade arts and crafts business built around McKenzie, her process, and the people who use what she makes.
- The story
- McKenzie started with imagery captured mostly on her phone while running family craft parties. As the business grew, we began creating professional photographs of her, the projects, the products, and the experience itself.
- What was created
- Portraits of McKenzie
- Product photography
- Process and making details
- Children enjoying her work
- Environmental and market imagery
- Where it's going
- Today, Oside Handmade is taking on larger partnerships and events, including winery collaborations, while building toward brand sponsorship opportunities. The visual library gives the business imagery that can grow with those opportunities.











